Taplio
What they Do Best
Taplio is a LinkedIn scheduling and content generation tool for streamlined management.
Main Industry
Social Media
Platform
Linkedin
Type of Product
Desktop/Web App
Target
B2C
Price Range
$49 - $99
Business Model
Subscription
Free Plan
Free Plan
Pricing Details
Revenue Estimates
$1,080,000
Monthly Website Traffic
1,041,000
Revenue Per Traffic
$0.09
Idea to Money
Taplio started generating revenue in just a couple of weeks thanks to following Tweet Hunter's playbook.
Founders
Employees
7
Year Started
2022
Dedication
They split their dedication between Taplio and Tweet Hunter.
Market Insights / Trends
linkedin growth
Industry Incumbent
Sprout Social ($359M/year)
How They Came Up With The Idea
The founders of Tweet Hunter attempted to replicate their success on Twitter by creating a similar strategy on LinkedIn. Instead of expanding their existing product, they opted to create a new one and utilized their previous strategy.
How They Built The First Version
To put it simply, they replicated the entire database and functionality of Tweet Hunter as a part of their building process.r building process.
Growth Channels
The company's marketing approach revolves around building partnerships with social media influencers and developing small online tools.
This multi-faceted strategy serves several crucial purposes. Firstly, it generates a significant amount of buzz on popular social media platforms like Twitter and Instagram, as well as on Product Hunt, a popular online platform for new product launches.
Secondly, it boosts the company's search engine optimization (SEO) by increasing the number of backlinks and mentions across the web.
Finally, the creation of these small online tools serves as a free first touchpoint for many users, allowing them to experience the company's products and services before making a purchase.
Main Growth Channel
SEO
Influencers
Tech Stack
- React
- NextJS
- Vercel
Tools
- Carrd
- Bubble